Q1 2021 Performance of Top Food & Diet Tracking Apps in Australia

In the first quarter of 2021, the Food and Diet Tracking app category showed various trends in Australia, with data collected from Sensor Tower providing a clear picture of user preferences and behavior across both iOS and Android platforms.

MyFitnessPal: Calorie Counter maintained a strong performance, with weekly revenue peaking at around $120K in early March before settling to $80K towards the end of the quarter. Downloads saw a high of nearly 20K in the first week of January, but gradually declined to 10K by the end of March. Weekly active users remained robust, starting at over 300K and reaching a high of 380K in the first week of January, though it experienced a slight drop to approximately 340K by the quarter's end.

Fastic: Fasting & Food Tracker showed a downtrend in revenue, starting at nearly $14K and decreasing to around $7.5K by the close of Q1. Downloads followed a similar pattern, with an initial figure of over 8K reducing to 2K. Weekly active users for Fastic started at close to 25K but saw a slight decrease to just over 16K in the same period.

WeightWatchers: Weight Health presented a mixed revenue trend with numbers fluctuating between $6K and $9K throughout the quarter. Downloads for the app declined from an initial 3.5K to less than 1K by March end. Active users showed more stability, starting at approximately 14K and peaking at 13K in early March before a slight drop to 12K.

Lifesum Food Tracker & Fasting experienced a decrease in revenue from $13K to $4.3K over the quarter. Downloads dropped significantly from 9K in the first week of January to just over 1K by the quarter's end. Weekly active users also saw a decline, starting at 28K and ending at around 13K.

Lose It! – Calorie Counter showed a revenue trend that peaked at $10K in the second week of January, then gradually decreased to $4.4K. Downloads witnessed a downward trend from 5.7K to 2.1K, while weekly active users started at 34K, peaked at 34K in the first week of January, and ended at 25K.

For more detailed insights and data on app performance, Sensor Tower's platform offers comprehensive analytics and market intelligence.